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The Apple MacBook has gone green.
Apple likes to make big announcements and the latest one is no exception.
The new MacBook has had an engineering overhaul and the result is the typical model with zero PVC, arsenic, mercury or brominated flame retardants.
New iPods and iPhones will be made with the same mercury-free backlights, arsenic-free glass and PVC-free cables.
But the real marvel is the body, which is made from a single piece of aluminium. This means many small parts are not wasted in putting the machine together.
Aluminium is also highly recyclable, but still takes a lot of energy to reform into its pristine production condition. The company has not said how much of the aluminium leftover from making the computer (about 4/5 of the original) will be recycled by them.
Apple has also done away with 37 per cent of the usual packaging. And other little tricks, such as the backlight dimming when the ambient light goes down, means less energy is wasted.
The company has also switched to a LED display instead of LCD, which they say uses 30 per cent less power.
The laptop has now gained the US Energy Star rating and Electronic Product Environmental Assessment Tool(EPEAT) rating.
Comments
Well Apple has made an example by executing this social responsibility. Now when you think Eco friendly computer, you think Mac. Mac is the best. They are virus free, sleek, have great application, are user-friendly and most importantly they are now the eco friendly computer of choice.
Regards, Allie from iPhone Development
There is no surprise for me at all. While the whole world is facing a huge crisis now, it harder and harder to find a normal job. Every company is seeking for specialists in every sector so it is hard for young people to apply for the nice payed job. What they have to do is to gain a better degree. The higher degree - the better you chances are in the job market nowadays. I don't know if colleges and universities will cope with that but let's hope that they actually do. Sincerely,
Jeff Marson from iphone application development
It is not the first announcement of Apple regarding "eco - friendliness". Of course it is nice that one of the biggest companies in the world is understanding the consequences and making right decision in order to make their products more friendly to the mother nature. But I think that it is more because of promotion not because of good will to save the nature. Steve Jobs knows that being friendly with nature fans is profitable because he will sell more products and earn more money. Anyway, this article was written over a year ago, it would be interesting to know - had Apple made their promises or not? I will try to find out it using Google. Thanks for the interesting article by the way. I have enjoyed reading it. Oh and I will be also waiting for more nice ones from you in the nearest future. Thanks!
Sincerely,
Jennifer Garnett from iphone application development